Suzanne Herrick drives digital marketing for the Perlan Project, combining a passion for storytelling with decades of experience elevating pioneering endeavors and ideas. As president of Fedoruk & Associates, she’s led campaigns for everyone from America’s Cup champions Oracle Team USA and air show legend Sean D. Tucker to tech startups and trans-Antarctic explorers.

In 2003, Suzanne directed marketing communications for a historic flight re-creation of the 1925-31 National Air Tours, an official U.S. Congressional Centennial of Flight celebration. The endeavor included flying an aerial armada of more than two dozen vintage airplanes to 26 cities on a 4,000-mile journey.